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These are the Hottest Skin Care Brands on TikTok

The Ordinary, CeraVe, L’Oréal Paris and Glossier are some of the brands that top the lists.

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By: Charlie Sternberg

Associate Editor

A new study by Skincare Hero has unveiled the hottest skin care brands on TikTok. The study looked at the hashtag and following data of the world’s top brands across the platform, analyzing searches between each brand.
 
See the findings below:
 
The Most Popular Brands by Hashtag
 
The Ordinary is the hottest skincare brand on TikTok, topping the platform with over 949 million views on #theordinary.


 
Hottest Brands by Follower Count
 
The Ordinary, CeraVe, L’Oréal Paris, Glossier are the most followed brands on TikTok.
 

 
Brands with the Most Videos
 
Dermalogica is the most active skincare brand on the platform, with 284 published videos.


 

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